In the spirit of Valentine’s Day, New Kids on the Block are showing their fans just how much they love and adore them by adding a string of new dates to the PACKAGE TOUR with 98 DEGREES and BOYZ II MEN. New heart pumping dates have been added in Uncasville, Louisville, Milwaukee, Vancouver, Phoenix, Manchester, Atlantic City, Albany, Buffalo, Columbus and Indianapolis. Tickets will go on-sale starting Feb 18 at www.ticketmaster.com but vary from city to city.
During a whirlwind press tour surrounding the announcement, it was clear the three bands were in for one crazy ride this summer. The chemistry between the bands as well as their teams was evident. Using both traditional and digital outreach, the bands, their management and Live Nation national and local were able to formulate a campaign to maximize exposure, resulting in unprecedented ticket sales.
After announcing THE PACKAGE on The View, NKOTB, 98 Degrees and Boyz II Men set out on a day long media blitz stopping by outlets like Access Hollywood, CNN, E!, ET, EXTRA, OMG! Insider, VH1 Big Morning Buzz, US Weekly and Rolling Stone. They then wrapped the day with a fan event at Irving Plaza in which each band gave admirers a taste of what is to come. Over the screams of a packed Irving Plaza, it was obvious that people couldn’t wait for THE PACKAGE.
“Wow! We are overwhelmed by the love and support that has come from us announcing this tour,” Donnie Wahlberg of the New Kids on the Block said. “We can’t wait to come to your city and give you “The Package!””
Please visit ThePackage-Tour.com for up to date information or join the discussion at #thepackagetour.